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- Chapter 846 Samsung and Apple's large-scale face-slapping scene
In early 2016, Samsung released its flagship mobile phone Samsung Galaxy S7.
In order to meet the needs of users for large screens, Samsung released the NOTE7 in mid-2016.
The two mobile phones released by Samsung in 2016 gave users the most intuitive feeling that Samsung's price could not be stabilized.
? Although the release price is still the same price as in previous years, the actual sales price and the prices after the activities of major operators are cheaper than the release price.
The drop in the price of Samsung mobile phones actually means that the demand for mobile phones of most users around the world has evolved from tools + fashion + their own personality to a separate tool.
This is the biggest change in the mobile terminal equipment market in recent years.
? At the press conference and in various offline promotions.
Samsung has also been promoting the biggest advantage of its own mobile phone, that is the screen.
And without naming names, he compared his screen with Changtian Technology's Hanhai 2 mobile phone.
It seems that if you don't compare your products with Hanhai mobile phones, you can't highlight the advantages of your products.
This actually proves from the side that the Hanhai series mobile phones of Changtian Technology have formed an important influence in the mobile terminal market.
When the user walks into the Samsung Experience Store.
The favorite marketing routine of Samsung sales staff is to tell consumers, "Our screen uses the world's most advanced OLED technology, its color is more vivid and real, the resolution is higher, and the display effect is better and softer."
Moreover, when promoting Samsung's just-released note7 mobile phone, the benefits of a large screen will be highlighted, such as watching dramas is very cool and playing games is very exciting, etc.
Not to mention this wave of marketing strategies, Samsung achieved good results in sales in the first half of 2016.
After all, with the increase in network speed and the development of mobile Internet applications, short videos have gradually become the favorite means of entertainment for users. Since they are watching videos, of course they like screens with better display effects.
Immediately after September, iPhone7 and iPhone7plus were released.
The progress of the iPhone7 series is also very gratifying.
Seems to echo Samsung's Galaxy phones and note series.
The biggest improvement of the iPhone7 is its screen, and the iPhone7 series will also use oled screens.
And it is a coincidence that the oled screens of the iPhone7 series are produced by Samsung.
In Apple's publicity, it is also pointed out without naming names that although the performance of Hanhai's second mobile phone is powerful, the performance of Apple's iPhone7 series is not bad, which is completely sufficient.
However, the screen of the Hanhai 2 mobile phone is too broken, which greatly affects the user experience.
This is what Apple said in its soft-text publicity.
"Mobile phone is a part of your life. You use it to record your life, play your favorite games, watch your favorite movies. In fact, what you need most is a screen that can bring you an excellent visual experience Performance, others can be satisfied, we can also be satisfied."
Propaganda articles like this abound on the Internet.
And when the promotional article was reposted by the big V, they would write like this:
"For ordinary users, in fact, as long as the performance of any mobile phone is a flagship machine, it is enough. Many users can't even use 70% of the mobile phone's performance. But users will use 100% of the mobile phone screen. A mobile phone screen with a clear and eye-friendly display is far more important than chips or memory."
There are more popular science articles similar to the relationship between mobile phone performance and user needs.
Immediately afterwards, on major social media around the world, many netizens or big Vs began to popularize the applications that people need in their daily lives.
Everyone said that the performance of the current flagship phones of major brands is sufficient, and there is a surplus.
In fact, after entering 2016, there is no need for big V to popularize science. Users obviously have a feeling that the performance of mobile phones is almost enough.
Whether you are playing games or watching movies.
Whether it is a Hanhai mobile phone, an Apple or a Samsung mobile phone, they can basically do the job.
If it is not for the pursuit of the brand or to show that you are richer.
Any of these three mobile phone brands can meet the needs of users.
Google is also constantly optimizing the Android system through its own continuous efforts.
In addition, after being suppressed by Changtian Technology Hardware Company. Those traditional semiconductor manufacturers, holding back their energy, took out 8BG or 16GB of memory in one breath.Then it will be defeated on the screen. "
Also happy is Samsung.
Since Samsung and Apple reached a strategic alliance, the two sides have shared intelligence.
Seeing that the Hanhai 3 mobile phone still has no screen to use, Samsung's first feeling is that this wave is stable!
September 29th.
The press conference of the Hanhai 3 mobile phone of Changtian Technology Headquarters was held as scheduled.
There are still crowds of people, and the media at home and abroad are still crowded at the scene.
At the end of the year, the major terminal companies are indeed fighting with gods.
For manufacturers, this means that competition is becoming increasingly fierce.
But for consumers, this means that there will be more and better choices.
Wen Qi stood on the stage of the press conference.
This time, she was much more stable than the first time, both in terms of temperament and performance.
Compared with the Hanhai 2 mobile phone, the Hanhai 3 mobile phone has several obvious improvements.
The first is the carbon crystal chip.
The new generation of Jiaolong carbon crystal chip has a faster calculation speed, and is lighter in size and weight.
After the audience in the audience saw Wen Qi announcing the first performance.
Everyone thinks this is expected.
However, the reporters also commented: "However, the performance of the mobile phone chip of the Hanhai 2 mobile phone is sufficient, and even the performance is excessive. Now, no matter how good the performance of the Hanhai 3 mobile phone is, it is not very useful for the user experience."
A reporter from CNN also commented: "Blindly stacking mobile phone hardware has greatly weakened the appeal to users. This time, the sales of Hanhai 3 mobile phones are worrying."
The chick knows the ambition of the swan!
The reason why Changtian Technology wants to upgrade the performance of the Jiaolong chip this time is not to make the chip only serve Hanhai 3 mobile phones, but to interconnect with wearable devices and better respond to wearable devices.
?Users can only use wearable devices, or use wearable devices and Hanhai mobile phones at the same time.
Long Sky Technology must satisfy the various choices of users.
The performance change of the second upgrade is the camera of the mobile phone.
Seagull Optics has become the world's top optical company, but it also has top-notch cameras.
When the photos taken by the camera of the Hanhai 2 mobile phone were shown at the press conference, the media at home and abroad could not help but marvel that the camera level of Changtian Technology is indeed higher than that of Apple.
Stable or really stable.
A reporter from the "Nanhan Ilbo" complained at the scene: "What's the use of taking a good photo? His screen is rubbish, and no matter how good the photo is, it can't show that effect."
Samsung and Apple also sent representatives to watch the conference on site.
Changtian Technology is very friendly to these friendly companies.
They were assigned to the VIP seats in the front row.
Representatives of Samsung and Apple looked at each other, then smiled.
Everything is under control.
Hanhai mobile phone is indeed weak in succession, there should be no other tricks except blindly piling up hardware.
As for the Firefly operating system, it is indeed very advanced and very intelligent.
However, there are still specific groups of users who like this operating system, and it is not universal.
This is why Apple and Samsung still have a lot of fans.
Human beings like different things, and radishes and vegetables have their own preferences.
Apple representative Kevinson told Samsung representative Jin Nanyi: "As long as there is no improvement in the screen, the sales volume of Hanhai San mobile phones should be within our expected range and will not have a disruptive impact on us."
Jin Nanyi: "I quite agree, Smecta."
Soon, Wen Qi slapped her in the face on the spot.
Wen Qi announced the performance of the third upgrade of the Hanhai 3 mobile phone-the mobile phone screen.
"This time we adopted the latest technology developed by Changtian Technology, the carbon crystal laser display technology."
"We use a carbon crystal laser flexible screen, which has a better display effect and is more resistant to falling and wear."
After Wen Qi finished speaking, the atmosphere of the entire on-site press conference was condensed.
Why does Apple have information on why BOE didn't produce more oled screens?
?Because BOE uses all of its oled production lines for the production of carbon crystal laser flexible screens.
When everyone is in doubt.
The staff pushed a huge 100-inch TV to the front desk. This TV has no brand, and uses the latest technology of Changtian Technology, a carbon crystal laser flexible screen.
Then the video and photos began to play on the screen.
Its display clarity and display effect shocked the audience.
The color is bright and not dazzling, the resolution is super high without smearing, and the picture is soft and lifelike.
This kind of display effect cannot be achieved by Samsung's most powerful oled technology.
What's more, this is a 100-inch TV, a 100-inch TV that requires very high resolution.
Wen Qi smiled and said, "I know that you don't have any concept of the wear resistance of mobile phones. For example, some brands also say that their mobile phones use Corning glass, which is very wear-resistant."
"What I want to say is that when you use the Hanhai 3 mobile phone, from the day you use it to the time you put it out, you don't need a film. As long as you don't scratch with a knife, your mobile phone screen will not be scratched. "This TV does not have any brand, and uses the latest technology of Changtian Technology, a carbon crystal laser flexible screen.
Then the video and photos began to play on the screen.
Its display clarity and display effect shocked the audience.
The color is bright and not dazzling, the resolution is super high without smearing, and the picture is soft and lifelike.
This kind of display effect cannot be achieved by Samsung's most powerful oled technology.
What's more, this is a 100-inch TV, a 100-inch TV that requires very high resolution.
Wen Qi smiled and said, "I know that you don't have any concept of the wear resistance of mobile phones. For example, some brands also say that their mobile phones use Corning glass, which is very wear-resistant."
"What I want to say is that when you use the Hanhai 3 mobile phone, from the day you use it to the time you put it out, you don't need a film. As long as you don't scratch with a knife, your mobile phone screen will not be scratched. ? - Didn't finish reading? Add this book to your favoritesI'm a member and bookmarked this chapterCopy the address of this book and recommend it to your friends for pointsChapter error? Click here to report
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