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Chapter 676 This Fang Xiaole is too difficult to deal with

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    Ten o'clock in the evening, Yunhai Terrace, the office of deputy director Zheng Tiangao.

    At this time, Luo Yu, the program director, Yin Jian, the chief director of "This Is Hot Dance", Zhou Li, the deputy director, and Zhao Zhihai, the director of the publicity department, were having a meeting.

    Zheng Tiangao looked at a few people and said in a deep voice: "Everyone knows the situation, right? What do you think?"

    At about 8 o'clock in the evening, Lin Yao suddenly appeared at the senior singing competition in Yulin Village, Shancheng City, and played the dulcimer on stage. After the video was uploaded to the Internet, it sparked heated discussions, and people thought of "Let's Fall in Love" being recorded in Wulong, Shancheng City.  ,

    This made "Let's Fall in Love" suddenly gain popularity without consuming any publicity resources.

    This is not over yet. Around nine o'clock in the evening, Lin Yao continued to "make waves" in Yulin Village. This time she simply sang her classic hit "Courage" on the stage.

    And, this was sung with the accompaniment of an old man¡¯s not-so-high-quality erhu, but it was still performed at a very high level.

    "Lin Yao sings "Courage" with the accompaniment of erhu, this Weibo post went directly to the top of the hot search list.

    Netizens marveled at Lin Yao¡¯s excellent singing skills and her elegant and beautiful temperament even in casual clothes.

    Then, Aiyao Studio and Apple TV both forwarded this Weibo post and attached a description:

    "Lin Yao was recording "Let's Fall in Love" in the mountain city of Wulong. Because an elder in the family happened to participate in the senior singing competition in Yulin Village, Lin Yao went over to help the elder.

    Prior to this, the recording of the program in Wulong Tiankeng had been completed. Lin Yao also reported to the program team before leaving Wulong, which did not affect the recording of the program at all.  "

    This explanation seems to be an explanation for Lin Yao to prevent her from being criticized, but in fact it is just to ride on the popularity and take the opportunity to promote a wave of "Let's Fall in Love".

    ¡°Compared with Yunhaitai¡¯s previous efforts to expend a lot of resources, unblock all major channels, and go to great lengths to publicize, Apple¡¯s move seems to be extremely light and easy.

    In short, it is to use the minimum resource consumption to achieve the best publicity effect.

    In comparison, Yunhaitai¡¯s publicity methods seem a bit clumsy.

    Although "This Is Dance" is still the most popular among all variety shows, Yunhai TV paid for it with a coffin. Every move made by Apple TV will arouse their nervousness, fearing that their all-out effort will be in vain.

    Therefore, after "Let's Fall in Love" became a hot search through Lin Yao, deputy director Zheng Tiangao immediately convened an emergency meeting.

    ¡°This new approach is not like Wei Wei¡¯s style,¡± said Zhao Zhihai, Director of Publicity and Development Department.

    Wei Wei is the director of Apple TV¡¯s publicity department and is Zhao Zhihai¡¯s old rival for many years. The two have played against each other many times, so he is very familiar with Apple TV¡¯s publicity methods.

    "You mean, this is just a coincidence?" Zheng Tiangao frowned.

    "No."

    Yin Jian¡¯s voice next to him was a little dry. Everyone looked at him. Yin Jian raised his head and said every word:

    "It's Fang Xiaole."

    "Fang Xiaole?" Zheng Tiangao asked subconsciously.

    "Yes, Zheng Tai, this is not the first time we have fought against Fang Xiaole. You should have some understanding of his style of doing things.

    It can be seen from his program that this guy¡¯s ideas are unconstrained and creative, and he is also eclectic in his work. Only he can come up with this unexpected way of publicity.  "

    Yin Jian said with great certainty.

    "Well what Director Yin said makes sense." Zhao Zhihai thought about it and nodded.

    ¡°Fang Xiaole is Director Yin¡¯s old rival, and no one knows Fang Xiaole better than him.¡± Program Director Luo Yu also agreed.

    Zhou Li, the assistant director of "This is Hot Dance", did not dare to say anything in front of the big bosses, so he could only nod his head in agreement.

    "Fang Xiaole, a platinum talent, haha, so awesome"

    Zheng Tiangao frowned and tapped his fingers on the table. He asked several people:

    "Then what countermeasures do you have now? Zhao Zhihai, publicity is your specialty. How do you think we should respond?"

    Zhao Zhihai was stunned for a moment, and then said: "Zhengtai, in terms of regular publicity, we have basically beaten Apple. This time, the other party did not use normal publicity resources. Isn't it difficult for me to deal with it?"  "

    Seeing Director Zheng¡¯s frown deepen, Zhao Zhihai quickly said:

    "Zheng Tai, you also know that "this"It's Hot Dance" is already being promoted through all channels. If we continue to invest resources, the cost will be"

    "So?" Zheng Tiangao's expression softened slightly after hearing this.

    Although Zhao Zhihai¡¯s words may seem like he is pushing the envelope, he is indeed right. Too much has been invested in the promotion of ¡°This Is Hot Dance¡±.

    ¡°It is impossible for the station to spend a lot of resources again just because Lin Yao went to the countryside to play the piano and sing. In this case, he would not be able to explain it to the station director.

    "So I think that since the other party is cleverly promoting it through the guests on the show, then we can do it too. Our show has only a lot more guests than Fang Xiaole's. Can't we find one or two who can promote it? Right?  , Director Luo?"

    Zhao Zhihai smiled at Luo Yu, director of the program department, and successfully passed the blame to the program department.

    Damn it, this old fox!

    Luo Yu cursed secretly, but on the surface he still sat upright and said seriously:

    "Actually, I have discussed this idea with Director Yin before, and it should be feasible. However, the specific person to use to confront Lin Yao depends on Director Yin's opinion. After all, this is your show, haha.  "

    After Luo Yu finished speaking, he smiled at Yin Jian and motioned for him to speak.

    Yin Jian was a little confused and looked at Luo Yu blankly.

    Leader, when did you say this to me?

    But at this moment, the deputy director was looking at him. Yin Jian had no choice but to rack his brains and finally said:

    "I think Zheng Qian and Lu Mingyue are quite suitable. We can try to hype up their CP, so that the public's attention will be attracted."

    "Zheng Qian and Lu Mingyue?" Zheng Tiangao asked: "Lu Mingyue is just a newcomer, Zheng Qian is willing to speculate on scandals with him?"

    Yin Jian said: "That's right, Zheng Qian's agent happened to talk to me yesterday. Zheng Qian wants to be a sister in the show. I can use this as a condition. As long as she agrees to speculate on CP with Lu Mingyue, I will give her the money in the third episode.  She had the most scenes, and the judges gave her high scores, allowing her to take first place in the third period."

    ¡°Because there are so many big-name artists on the show, there are also many guests who want Yin Jian to be hot for the camera.

    Zheng Qian and Chen Wei are currently the two most popular people on the show, but Chen Wei is the Best Actress, while Zheng Qian¡¯s popularity is slightly lower, so yesterday Ouyang Ying also found Yin Jian and wanted Zheng Qian to be in the show  Overwhelmed Chen Wei.

    "Well, this method works. You go talk to Zheng Qian and Lu Mingyue immediately."

    Zheng Tiangao nodded with satisfaction, finally showing a smile on his face.

    "This Fang Xiaole is very difficult to deal with. Yin Jian, you must win against him this time. Don't let him think that there is no one in our Yunhai Terrace!"

    "Yes, Zhengtai!" (Remember the website address: www.hlnovel.com
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